
Mike Allton, head of strategic partnerships at Agorapulse, which makes social media management tools, says businesses should focus on one platform at first. "Get feedback from strangers, and social media is an easy way to do that." "The first time you put something out there, people might not like it, so you might have to remix it and put it back out there," she said. "If you have an idea for a business, it would be good to have the educational side to maximize the reach that ," she said.Įmerson knows that there are different reasons why people buy and testing is crucial. Mason thinks that taking a class will equip students with more knowledge about aspects of running a business.
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"When I was deciding how to set up my brand, I was struggling, but after I searched videos, people showed me that I should create a certain aesthetic and follow a color scheme," she said.

Learn what other products are out there, how those creators are marketing them and what platforms theyr'e using. Larreategui suggests searching on YouTube to look up "how-to" videos and see what other people have done. "Figure out something that is unique - something that makes your customers feel special because it is about creating an amazing customer experience." "You have to have something about your business that is not easily duplicatable by your competitor," Emerson said. Melinda Emerson, an author, small business expert and marketing consultant known as SmallBizLady, says the key to starting a business is to have what's called a value proposition. "College is the time to be the most ambitious you can ever be in your life because you really have nothing to lose," Iyengar said. Mukund Iyengar, a professor at Stevens Institute of Technology who also runs several programs focused on launching student start-ups, says college is the perfect place to think outside of the box and create fresh and strange ideas. "Go out there and learn we are in a generation where everything is easily accessible, so I feel like if you want it, go out there and get it." "One thing I would say is just start," said Chantel Richardson, who runs a consulting business and uses multiple social apps. Interested in starting your own business? Each month is different but she has made as much as $300 in one month. Larreategui also considers her business a side hustle but wants to see it grow and network more with other brands. "I want to have my career and then my business is something that I would do for fun, but it also makes me money." "I feel like my business will become a second source of income," Mason said.

She considers her business a side hustle and will keep it going after she graduates. Pricing varies but Mason can make as much as $45 for one of her pieces. When college students launch a business in college, where the business goes after graduation is important whether it becomes a side hustle or the main source of income. Don't fall into these traps in college How to become an entrepreneur - while you're still in college College students used Instagram to sell face masks and other products during the pandemic "I've collaborated with 5-10 brands and it wasn't anything big but doing giveaways where our products were featured or promoting each other on our page."Ĩ7% of people surveyed said that they took action after seeing product information on Instagram, such as following a brand or making a purchase online.

It's an easy platform to communicate with customers and collaborators," Larreategui said. "Instagram helps me obtain a wider audience. Collaborating with other brands can help businesses to gain more followers and make the brand's name known. Among the new features that will roll out, the most important one may be the ability to find the best creators for brand campaigns using unique filters. Instagram recently introduced new tools that will support content creators and brands to make it easier for them to be discovered and collaborate with other brands. Beyond reaching your own friends on social media, these platforms also help other followers and businesses discover you and your products.
